Colorado ski area Arapahoe Basin is breaking out a new pass concept predicated on a crazy idea: People who like skiing now might continue to like skiing in the future.
That’s the radical hope behind A-Basin’s new Double Down, a two-season pass that will get skiers or riders unlimited access for the 2012-2013 and 2013-2014 ski seasons.
At $499, the Double Down pass is $200 more than a 2012-2013 adult pass ($299). Buyers would thus save $98 on buying a season pass this season and buying another next year, and that’s not accounting for the possibility of a steeper price next season.
See the pass offer at A-Basin’s website.