Lindsey Vonn just became an even better story

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    VANCOUVER, British Columbia — The clouds forming over this Olympic city are not, unfortunately for the organizers, the kind that have settled in over the Philadelphia region.

    Here, they need snow. Instead, they’ve got woe.

    It is warm and rainy here, so snow is being trucked
    up the mountain highways to give the world’s greatest skiers a place to
    work. Snowboard training runs are in jeopardy because there isn’t yet a
    whole halfpipe. Throw an Olympics in a place where one of the hippest
    eateries is called Raincity Grill and this is what you get.

    Meanwhile, before a single pixie has been spun, there is already talk of a figure-skating judging controversy.

    But all of that slipped into footnote status when Lindsey Vonn arrived.

    The best woman skier in the world rained on the
    torch-relay parade by arriving at Vancouver’s modern airport with a
    limp. Vonn dropped the bombshell on the “Today” show — she seriously
    injured her right shin last week while training — and then came to the Main Press Center for a very strange news conference.

    Flanked by her teammates, Vonn described the injury,
    vowed to press on, denied that the injury was a ruse to remove some of
    the stifling pre-Games pressure, and defended her decision to pose for
    the Sports Illustrated swimsuit issue.

    Where to begin?

    Vonn is among this Olympic cycle’s Pre-Packaged
    Olympic heroes, a product of marketing and hype and image consultants
    as well as athletic ability, training, and coaches. It used to be that
    the Games produced stars who cashed in with endorsement deals. Now
    companies eager to identify with promising athletes produce the stars
    and the Games either make or break them.

    Marion Jones won five medals in Sydney and managed to fall short of her self-created hype. Michael Phelps went to Beijing
    and delivered on his goal of eight gold medals. The pressure on these
    athletes is exponentially greater than if they merely were competing
    for medals after devoting themselves to years of training.

    “That’s just all expectation,” Vonn said. “People
    put that out there, especially the media. I’m just trying to win a
    medal of any color. I’m not trying to be Michael Phelps. I’m trying to be Lindsey Vonn.”

    Vonn is being more than a bit disingenuous there.
    She has created pre-Olympic expectations on the slopes, by winning
    consecutive World Cup overall titles, and in front of the cameras, by
    trading on her looks for lucrative marketing opportunities. And that’s
    fine, but let’s not pretend all this attention has been heaped upon her
    over her objections.

    Nobody made her pose provocatively for the cover of Sports Illustrated, but Red Bull, prominently displayed on her headwear, probably made it worth her while.

    All of that explains why someone asked Vonn on
    Wednesday about the “cynical” view that the injury could be a way to
    deflect some of the pressure of expectations.

    “Wow,” Vonn said. “I honestly never thought of that.
    I wish this never happened. I wish I was coming in healthy and that I
    could deal with the expectations with a healthy body.”

    The other cynical view, based on the timing of
    Vonn’s revelation, might be termed the Schilling Effect. His bloody
    sock raised the drama of Curt Schilling’s performance in the 2004 World Series to such an extent that many people still believe he faked the whole thing. Surely NBC
    will bombard us with stirring music and breathless accounts of Vonn’s
    fortitude. It’s a great story and just might boost the ratings.

    But that doesn’t mean she isn’t hurt. Just as
    Schilling really had sutures in his ankle, Vonn really has a nasty
    bruise deep in the tissue on her right shin. She was clearly upset at
    the timing of this setback. Vonn had reached her peak just in time for
    her third Olympics — she has never medaled — and now her training has
    been disrupted by pain too intense for her to put her ski boots on.

    “This is definitely the most painful injury I’ve
    ever had,” Vonn said. “It’s not as hard to ski with a wrist injury as
    it is to ski with a shin injury. It’s going to be very, very
    challenging and very, very difficult. I have to try my best to push
    through it.

    “It’s hard to stay positive, you know? It’s
    definitely changed my whole perspective coming into these Games.
    Definitely not the place I want to be. I won the last World Cup race of
    the season coming into these Games. I was feeling great, I was healthy,
    I had no problems, and now I’m sitting here questioning whether I’ll be
    able to ski.”

    Dramatic? Certainly. Vonn was going to be one of the
    big stories of these Olympics. Now she’s a better story, especially if
    she’s able to write herself a happy ending.

    (c) 2010, The Philadelphia Inquirer.

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