Named for Prescott, Arizona’s infamous Whiskey Row—a collection of rowdy bars, boutique shops and libraries lining the town square—The Whiskey Off-Road is one of the most popular races in the West. Now it wants to become a national event and hopes to attract North America’s top racers.
To lure both pro and amateur riders, the Whiskey this year will offer
a $30,000 prize purse, one of the richest in the sport. And the money
will be split evenly among the top 10 male and female finishers, a
rarity in mountain biking.
“After a successful first year hosting a pro category, we are excited to raise the bar once again,” said Todd Sadow, President of Epic Rides, which organizes the event. “Last year was a $20,000 purse. Now we are up to $30,000. This is among the biggest single-day pro cash purses in mountain biking worldwide,” he added.