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Friday, June 1,2012

Job woes rattle Obama’s strategy

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President Barack Obama had hoped to make the 2012 campaign a referendum on Mitt Romney’s Bain record, Massachusetts stumbles and what Obama’s team sees as Romney’s robotic oddness — but the economy has other ideas.

Never mind battleground polls, super PAC spending or the number of campaign offices opened in the greater Columbus, Ohio, metropolitan area. The only metrics that matter to Obama — jobs created and lost — are suddenly headed in a very dangerous direction for the White House.

Obama’s campaign hopes have always hinged on a steadily improving economy and a growing sense that things are moving in the right direction after the Bush hangover. Earlier this year the economy seemed to be cooperating.

But May’s 69,000 job-creation number, an unemployment uptick to 8.2 percent and downward revisions on earlier, rosier reports have upended that rationale.

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