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Monday, June 25,2012

Microsoft buys enterprise-oriented social startup Yammer for $1.2 billion

Microsoft has announced the $1.2 billion purchase of Yammer, the social network aimed at enterprise users. Yammer will become part of the Office division, led by Kurt DelBene.

Yammer provides private corporate social networks to create an online space in which employees can post short messages, share links, create events, and perform other social networking activities. The big thing that distinguishes Yammer from public social networks such as Facebook and Twitter is that access to each Yammer network is controlled by domain and e-mail address; without a corporate e-mail address, there's no access to the corporation's Yammer account.


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