on Monday reported its highest ratings ever in metered markets for
Sunday’s Super Bowl in which the New Orleans Saints scored their first
NFL championship over the favored Indianapolis Colts.
percent rating, or all households were tuned to Super Bowl XLIV, in
which the Saints defeated the Colts 31-17. The network’s share, or
portion of homes with their televisions turned on, was 68 percent,
The ratings measure overnight performance in a number of markets, and are the highest since Super Bowl XXI on
This year’s ratings also are up more than 10 percent
from last year’s contest between the Pittsburgh Steelers and the
Arizona Cardinals, the network said
Thanks to a late interception by
back the interception for a touchdown, putting the Saints ahead by two
touchdowns with minutes left to play.
Manning, the regular-season most valuable player in
the league, tried to bring the Colts back later in the game, but his
efforts failed when his pass fell incomplete on fourth down with less
than a minute to play.
As a result,
quest for their first championship; the team entered the league in 1967
as an expansion franchise.
Adding to the drama was
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