April 19 was for record stores. May 3 for free comic books. May 2 was for tubas. You haven’t truly arrived until you have a day arbitrarily assigned to celebrate or market whoever or whatever it is that you do.
Well, dear readers, Moscato, the sweet, light wine Nelly immortalized as gangsta party juice in his 2011 track, “Country Ass Nigga,” has arrived.
Pushed by Gallo Family Vineyards, the wine-making behemoth based in California’s Central Valley, Friday, May 9 is officially “Moscato Day,” in which winos the world round can show their appreciation for the gateway wine. Maybe you don’t have a six-record deal like Nelly, or Drake, Soulja Boy, or Gucci Mane, or any of the other rappers who have busted rhymes about Moscato, contributing to a 73 percent spike in sales, according to the 2012 New York Times article “Vines by the Rhyme.” But you probably have a Twitter account, and the brothers Gallo would love for you to tweetsta-rap about Moscato on social media using the hashtag #MoscatoDay. Shameless marketing ploy? Absolutely. But it’s a shameless marketing ploy that comes with booze. So count us in.
In related news, Moscato Day will also be a rich source of material for TextsFromLastNight.com the following morning.
FLAGIELLO AND DUGGAN’S EXCELLENT ADVENTURE
A chef, a cyclist and a gaggle of Boulderites walk into a house in Tuscany. It might be a joke somewhere, but in this column it’s what will be going down in September.
Fabio Flagiello, the owner and executive chef of PastaVino, along with the former national champion and Olympic cyclist Timmy Duggan are going to be culinarily conquering Italy in a week-long cooking and cycling escapade. And you’re invited for the low low introductory price of $3,000.
That three large will buy you meals cooked by Flagiello at the villa and cycling demos led by Duggan. And if that isn’t selling you, it comes with a pool.
Flagiello has been running the trip for five years now, and his knowledge of all the ins and outs of Tuscany provides attendees with a unique experience of Italy.
“It’s a great place for riding, it’s a great place for food, everybody loves Tuscany,” he says.
On the trip, people bike ride around Tuscany for around 40 to 50 miles a day, come back to the villa for lunch and relax by the pool for a bit before dinner. For dinner, Flagiello either cooks, teaches a cooking class or leads the group into town for dinner.
“It’s an experience of being in Italy with an Italian chef and riding with an Olympian, and it’s the whole experience,” he says.
RSVP to email@example.com if Italian food, bikes and Italy has always been your ideal vacation.