announced a new set of wireless data plans that would require users to
pay extra money if they exceeded monthly limits set on the amount of
data they sent and received through their phones.
On its line of smart phones — including
is the sole carrier — the telecom has for years offered so-called “all
you can eat” plans that allowed users to send and receive an unlimited
amount of data — including e-mails, Web pages, music and video.
The new plans would be a substantial move away from that model. Instead of paying
The company said its
include enough data to satisfy the needs of 98 percent of its smart
phone users. Two gigabytes, it said, was enough to send and receive
“10,000 e-mails (no attachments), plus send/receive 1,500 e-mails with
attachments, plus view 4,000 Web pages, plus post 500 photos to social
media sites, plus watch 200 minutes of streaming video.”
There will also be a
The limits do not include data sent over local Wi-Fi
networks — an exception that in essence encourages users to wait until
they get home (or to the office) to use their phone for data-intensive
activities like watching Web videos or listen to music. Shifting heavy
use off of cellular networks and over to the broadband Internet would
lighten the load on
The company has come under fire for slow speeds on its wireless networks in major cities — chiefly
— where iPhone usage is highest. Imposing data limits represents a way
for the company to rein in heavy usage of its most data-hungry users,
and thereby increase speeds on its network.
In December, the company hinted at its plans to curb unlimited data consumption.
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