Facebook Scoops Up Face.com For ~$100M To Bolster Its Facial Recognition Tech

none | Boulder Weekly

After about a month of speculation, Facebook has finally announced its acquisition of Israeli facial recognition technology Face.com.

We’ve heard from multiple sources that the acquisition price was
around $100m, with others reporting that the price was between
$80m-$100m. This is absolutely not an acqui-hire, as Facebook will be
taking full advantage of the company’s technology and the advancements
it’s made on mobile — perhaps to finally include mobile tagging options
for photos.

As Face.com’s speciality is mobile facial recogition, it could
potentially allow you to upload a photo to Facebook while on the go,
instantly receive suggestions of whom to tag, and  confirm the tags with
one click.

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